Certificate Programme in Advanced Google Ads for PPC

Wednesday, 17 September 2025 16:54:53

International applicants and their qualifications are accepted

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Overview

Overview

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Advanced Google Ads Certificate Programme: Master pay-per-click (PPC) advertising.


This programme is designed for marketing professionals seeking expert-level Google Ads skills.


Learn advanced bidding strategies, search engine optimization (SEO) integration, and conversion tracking.


Gain a competitive edge with in-depth knowledge of Google Ads features and best practices. Advanced Google Ads techniques will boost your ROI.


Become a certified Google Ads professional and unlock your earning potential. This PPC advertising course delivers practical, real-world application.


Explore the curriculum and transform your career today! Enroll now!

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Certificate Programme in Advanced Google Ads for PPC empowers you to master Google Ads and unlock unparalleled PPC success. This comprehensive program goes beyond the basics, covering advanced bidding strategies, conversion optimization, and sophisticated campaign management techniques. Gain hands-on experience with Google Ads Editor and Google Analytics integration. Boost your career prospects as a highly sought-after PPC specialist or digital marketing expert. Increase ROI and drive significant results for your clients. Our unique features include real-world case studies and expert mentorship. Enroll now and transform your digital marketing career!

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Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Advanced Google Ads Campaign Structures & Strategies
• Mastering Google Ads Bidding Strategies (including Maximize Conversions, Target CPA, etc.)
• Advanced Keyword Research & Targeting for High ROI
• Conversion Tracking & Attribution Modeling for Enhanced Measurement
• Remarketing & Audience Targeting (Custom Audiences, Similar Audiences, etc.)
• Google Ads Scripting and Automation
• Analyzing Google Ads Data & Reporting (Data Studio Integration)
• Advanced Search Ads Optimization & Best Practices
• Google Ads Shopping Campaigns & Optimization

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
PPC Specialist / Google Ads Expert Manage and optimize Google Ads campaigns, driving high ROI for clients. Requires advanced knowledge of Google Ads features and best practices.
Senior PPC Manager / Digital Marketing Manager Lead and mentor PPC teams, developing and implementing comprehensive digital marketing strategies incorporating Google Ads. Advanced analytical and leadership skills essential.
PPC Account Manager / Google Ads Account Manager Manage multiple client accounts, optimizing Google Ads performance and reporting on key metrics. Excellent client communication skills and Google Ads proficiency are critical.
Paid Search Consultant / Google Ads Consultant Provide expert advice and strategic guidance on Google Ads to clients. Strong analytical skills and deep understanding of the Google Ads ecosystem are key.

Key facts about Certificate Programme in Advanced Google Ads for PPC

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The Certificate Programme in Advanced Google Ads for PPC equips you with in-depth knowledge and practical skills to master Google Ads, significantly enhancing your pay-per-click (PPC) advertising expertise. This comprehensive program goes beyond the basics, covering advanced optimization techniques and strategic campaign management.


Learning outcomes include proficiency in advanced bidding strategies, conversion tracking mastery, sophisticated audience targeting, and detailed performance analysis using Google Ads reporting tools. You'll gain the ability to create highly effective, data-driven campaigns that maximize ROI and achieve ambitious marketing goals. Graduates are prepared to manage complex accounts and achieve significant improvements in campaign performance.


The program duration typically varies depending on the provider, but many offer flexible learning options, accommodating diverse schedules. Expect a significant time commitment, as mastering advanced Google Ads requires dedicated study and practice. Look for programs that offer a balance of theoretical learning and hands-on exercises.


In today's digital marketing landscape, the demand for skilled Google Ads professionals is exceptionally high. A Certificate Programme in Advanced Google Ads for PPC dramatically boosts your career prospects, making you a highly sought-after candidate in various industries. This certification demonstrates your commitment to excellence and advanced knowledge in search engine marketing (SEM) and digital advertising. The skills you acquire are immediately applicable, providing a significant return on your investment.


This program is highly relevant across numerous sectors, including e-commerce, finance, education, and technology, where effective online advertising is crucial for reaching target audiences and generating leads. Your advanced Google Ads skills will make you a valuable asset in any organization relying on digital marketing strategies for growth.

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Why this course?

A Certificate Programme in Advanced Google Ads is increasingly significant for PPC success in today's UK market. The competitive digital landscape demands professionals with in-depth knowledge of Google Ads' advanced features. According to recent data, over 80% of UK businesses use Google Ads for online marketing, highlighting the crucial need for skilled specialists.

Year Percentage
2022 82%
2023 85%

This Google Ads certification equips individuals with the skills to manage complex campaigns, leverage automation, and optimize for conversions. Mastering such skills is essential for staying ahead in the fiercely competitive UK PPC market and maximizing return on advertising spend (ROAS).

Who should enrol in Certificate Programme in Advanced Google Ads for PPC?

Ideal Candidate Profile UK Relevance
Our Certificate Programme in Advanced Google Ads for PPC is perfect for marketing professionals seeking to master Pay-Per-Click advertising. This includes digital marketers, SEO specialists, and business owners aiming to boost their online visibility and ROI through effective Google Ads campaigns. Whether you're already running campaigns or are a complete beginner looking to build a strong foundation in search engine marketing (SEM) and Google Ads management, this program will significantly enhance your PPC skills. With over 80% of UK businesses using digital marketing and a significant portion relying on paid search, the demand for skilled Google Ads professionals is high. This program will equip you with the advanced techniques needed to thrive in the competitive UK market, improving your job prospects or boosting your business's performance. Mastering search advertising is critical for businesses of all sizes in the UK, who are increasingly reliant on attracting customers online.