Certificate Programme in Influence and Persuasion in Sales

Thursday, 26 February 2026 10:51:44

International applicants and their qualifications are accepted

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Overview

Overview

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Influence and Persuasion in Sales: This Certificate Programme equips sales professionals with powerful techniques to boost performance.


Learn effective communication and negotiation skills. Master the art of building rapport and closing deals.


This sales training program is ideal for salespeople, account managers, and anyone seeking to enhance their influence and persuasion capabilities. Develop advanced selling strategies and relationship building techniques.


Gain confidence to handle objections and achieve exceptional results. Influence and Persuasion is key to success in sales. Boost your career prospects today!


Explore the programme now and unlock your full sales potential.

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Influence and Persuasion in Sales: Master the art of impactful communication and boost your sales performance with our comprehensive certificate program. This program equips you with proven sales techniques, including negotiation, active listening, and persuasive communication strategies, crucial for building lasting client relationships. Develop impactful presentations and close deals confidently. Boost your earning potential and unlock exciting career prospects as a top sales professional, sales manager, or even entrepreneur. Our unique, interactive learning environment blends theory and practical application, ensuring you're job-ready upon completion. Secure your future success – enroll today!

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Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Persuasion Principles & Techniques
• Building Rapport and Trust in Sales Interactions
• Negotiation Skills and Conflict Resolution
• Active Listening and Communication for Influence
• Identifying Customer Needs and Motivations
• Overcoming Objections and Handling Difficult Customers
• Sales Storytelling and Presentation Skills
• Ethical Persuasion and Influence in Sales (Ethics in Sales)
• Measuring Influence and Persuasion Effectiveness (Sales Performance Measurement)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Sales Manager (Influence & Persuasion) Lead and motivate sales teams, leveraging advanced persuasion techniques to achieve targets. Develop strategic sales plans and build strong client relationships. High demand, excellent earning potential.
Business Development Manager (Persuasion Skills) Identify and secure new business opportunities through targeted influence and negotiation. Requires strong communication and relationship-building skills. Growing sector, competitive salaries.
Account Manager (Strategic Influence) Manage existing client accounts, building long-term relationships and driving continued revenue. Requires expertise in persuasion and conflict resolution. Excellent career progression opportunities.
Sales Executive (Persuasive Communication) Directly engage with prospects, presenting products/services persuasively to secure sales. Requires strong communication and closing skills. Entry-level role with high earning potential based on performance.
Negotiator (Influence & Negotiation) Experienced in high-stakes negotiations, utilizing advanced persuasion techniques to achieve optimal outcomes for the business. Requires strong analytical and communication skills. High-earning, specialized role.

Key facts about Certificate Programme in Influence and Persuasion in Sales

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This Certificate Programme in Influence and Persuasion in Sales equips participants with the essential skills to significantly enhance their sales performance. The program focuses on building rapport, mastering communication techniques, and understanding customer psychology to drive sales conversions.


Learning outcomes include developing effective negotiation strategies, mastering persuasive communication styles, and leveraging psychological principles to build lasting customer relationships. Participants will learn how to handle objections, close deals effectively, and ultimately increase their sales revenue. This directly translates to improved performance in business-to-business (B2B) and business-to-consumer (B2C) environments.


The program's duration is typically flexible and can range from a few weeks to a few months, depending on the chosen format (online, in-person, or blended learning). The curriculum is designed to be concise and impactful, ensuring participants can quickly integrate new skills into their existing sales processes.


The Certificate Programme in Influence and Persuasion in Sales is highly relevant to various industries. Sales professionals across sectors such as technology, finance, real estate, and retail can benefit significantly from mastering these crucial sales techniques. The program's practical approach ensures immediate applicability in diverse professional settings and enhances career prospects. Effective sales training, including strategies for handling difficult customers, is a valuable asset in today's competitive marketplace.


Upon completion, graduates receive a certificate demonstrating their newly acquired expertise in influence and persuasion within sales, adding value to their resumes and enhancing their professional credibility. This certificate is a testament to their commitment to professional development and mastery of advanced sales methodologies.

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Why this course?

A Certificate Programme in Influence and Persuasion in Sales is increasingly significant in today's competitive UK market. With the UK Office for National Statistics reporting a rise in sales roles despite economic fluctuations, mastering persuasive techniques is crucial for career advancement. The ability to influence and build rapport is paramount in closing deals and fostering client loyalty. Consider these statistics highlighting the current landscape:

Sales Skill Importance (%)
Negotiation 85
Active Listening 92
Persuasion 90

This programme equips sales professionals with the persuasion and influencing skills needed to thrive. It’s designed to address current trends in client relationship management and drive sales performance, reflecting a significant return on investment for both individuals and businesses. By mastering these techniques, sales professionals can significantly enhance their career prospects and contribute to business growth within the dynamic UK market.

Who should enrol in Certificate Programme in Influence and Persuasion in Sales?

Ideal Candidate Profile Key Skills & Experience Why This Programme?
Sales professionals seeking to boost their negotiation and communication skills, including account managers, business development managers, and sales executives. Existing sales experience, proven track record of success, desire to enhance closing rates and client relationships through effective persuasion techniques. Master the art of influence, increasing sales conversions and achieving higher revenue targets. According to the Office for National Statistics (ONS), the UK sales sector employs millions, and continuous professional development is crucial in such a competitive environment. This programme improves leadership qualities, sales performance, and communication skills.
Entrepreneurs and small business owners looking to improve their marketing and sales strategies. Strong entrepreneurial drive, existing customer base (however small), basic understanding of sales principles. Learn the latest persuasion techniques to attract clients, upsell existing products, and boost business growth. Develop a competitive edge in the UK's dynamic market. Gain invaluable communication and negotiation skills vital for success.
Customer service representatives aiming to enhance their client interaction and problem-solving abilities. Proven customer service experience, passion for building rapport, commitment to delivering exceptional client experiences. Improve conflict resolution skills, build stronger customer relationships, and learn to influence decisions effectively, resulting in increased customer loyalty and positive outcomes. Enhance your value to your employer within the significant UK customer service industry.