Certified Specialist Programme in SEM Data Science

Friday, 27 February 2026 01:01:46

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Specialist Programme in SEM Data Science equips you with in-demand skills. This program focuses on advanced search engine marketing analysis.


Learn to leverage data science techniques for superior SEM campaign performance. Master SEM data analysis, keyword research, and bid management optimization. Understand complex algorithms and predictive modeling.


Ideal for digital marketers, analysts, and SEM professionals seeking career advancement. SEM data science is the future. Boost your earning potential.


Explore the program today and unlock your full potential. Enroll now!

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SEM Data Science: Master the art of extracting actionable insights from search engine marketing data. This Certified Specialist Programme equips you with advanced statistical modeling and machine learning techniques for SEM campaign optimization. Gain in-demand skills in data analysis, campaign management, and reporting, leading to lucrative career prospects as a SEM specialist, data scientist, or digital marketing analyst. Unique features include hands-on projects and expert mentorship. Unlock your potential in the competitive digital landscape with our comprehensive SEM Data Science curriculum. Boost your career with this specialized certification today.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• SEM Data Science Fundamentals: Introduction to search engine marketing (SEM), data analysis techniques, and statistical modeling relevant to SEM.
• Keyword Research & Analysis: Advanced keyword research strategies, including long-tail keyword identification and competitive analysis using SEMrush or similar tools.
• Search Engine Algorithm Updates & Their Impact: Understanding the influence of algorithm updates on SEM performance and strategies for adaptation.
• Paid Search Campaign Management (PPC): Developing and managing effective paid search campaigns across various platforms like Google Ads and Bing Ads, including bidding strategies and A/B testing.
• SEM Data Acquisition & Processing: Data extraction, cleaning, transformation and loading (ETL) processes for various SEM data sources.
• Attribution Modeling in SEM: Implementing and interpreting different attribution models to accurately assess campaign performance and ROI.
• Data Visualization & Reporting: Creating insightful dashboards and reports to communicate SEM campaign performance to stakeholders, using tools like Google Data Studio.
• Advanced Analytics in SEM: Utilizing advanced statistical methods (regression, time series analysis) for predictive modeling and campaign optimization.
• Machine Learning in SEM: Applying machine learning techniques for automated bid optimization, audience targeting, and campaign performance prediction.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

SEM Data Science Specialist Roles in the UK

Job Title Description Skills
SEM Data Scientist Analyze large datasets, build predictive models, and optimize SEM campaigns for maximum ROI. Develop innovative solutions using advanced statistical techniques. Python, R, SQL, Machine Learning, Google Ads, SEM
Senior SEM Data Analyst Lead data-driven decisions, manage complex projects, and mentor junior team members. Oversee the entire SEM data lifecycle and strategy. Data Visualization, A/B Testing, BigQuery, Data Mining, SEM Strategy
Search Engine Marketing (SEM) Specialist Manage and optimize paid search campaigns across various platforms, ensuring high conversion rates and efficient budget allocation. PPC, Keyword Research, Google Ads Certification, Bing Ads, SEM Optimization

Key facts about Certified Specialist Programme in SEM Data Science

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The Certified Specialist Programme in SEM Data Science equips participants with the advanced analytical skills needed to thrive in the competitive digital marketing landscape. This intensive program focuses on leveraging data to optimize Search Engine Marketing (SEM) campaigns and drive impactful business results.


Learning outcomes include mastering SEM data analysis techniques, building predictive models for campaign performance, and developing data-driven strategies for improved ROI. Students will gain proficiency in utilizing tools like Google Analytics, Google Ads, and other relevant SEM software, furthering their expertise in digital marketing analytics and data visualization.


The program duration is typically structured to balance rigorous learning with practical application. Specific details about the program length might vary depending on the institution offering the SEM Data Science certification, so it's always best to check directly with the provider.


Industry relevance is paramount. The skills acquired through this Certified Specialist Programme in SEM Data Science are highly sought after by companies across diverse sectors. Graduates are well-prepared for roles such as SEM Specialist, Digital Marketing Analyst, Data Scientist, and other positions requiring advanced data analysis capabilities within the digital marketing domain. This certification significantly enhances career prospects and positions graduates for success in a data-driven world.


The Certified Specialist Programme in SEM Data Science provides a comprehensive understanding of SEM campaign optimization, including keyword research, bid management, and performance tracking, ensuring participants are equipped with the tools to excel in this dynamic field. This program also covers A/B testing and multivariate testing methodologies relevant to SEM.

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Why this course?

The Certified Specialist Programme in SEM Data Science is increasingly significant in today's UK market, driven by the growing demand for skilled professionals in search engine marketing (SEM). According to a recent study, the UK digital marketing sector is booming, with a projected annual growth exceeding 10%. This surge necessitates professionals adept at leveraging data-driven insights for effective SEM campaigns. The programme equips individuals with the necessary expertise to analyze complex datasets, optimize campaign performance, and ultimately deliver tangible ROI. Data scientists with SEM specialisation are highly sought after, with average salaries exceeding industry standards.

Job Role Average Salary (£k) Projected Growth (%)
SEM Data Scientist 65 15
Digital Marketing Analyst 50 12

Who should enrol in Certified Specialist Programme in SEM Data Science?

Ideal Audience for the Certified Specialist Programme in SEM Data Science Description UK Relevance
Digital Marketing Professionals Individuals already working in digital marketing roles seeking to enhance their SEM skills and data analysis capabilities through advanced training in search engine marketing (SEM) strategies and data science techniques. This includes professionals currently managing PPC campaigns, SEO strategies, or working with SEM data. Over 70% of UK businesses use digital marketing; this programme helps upskill this workforce.
Data Analysts with Marketing Interest Data analysts interested in transitioning into a more marketing-focused role, or those wanting to apply their analytical expertise specifically to search engine marketing. This programme blends data analysis with practical SEM application. The UK has a growing need for data analysts with marketing skills; this programme directly addresses that gap.
Aspiring SEM Specialists Graduates or career changers with a strong quantitative background aiming to become expert SEM specialists, leveraging advanced data science techniques for more effective campaign management and results. With the increasing competitiveness of the UK digital market, specialised SEM knowledge is highly valued.